Sunday, June 10, 2012
The power of pull is a concept that resonates with me and has helped me make some sense of navigating this rapidly changing world. From the book The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion ( Hagel, Seely Brown and Davison, 2010) pull is described as:
"… the ability to draw out people and resources as needed to address opportunities and challenges. Pull gives us un-precenteded access to what we need, when we need it, even if you are not quite sure what "it" is. Pull allows us to harness and unleash the forces of attraction, influence and serendipity."
The authors identify three levels of pull - access, attract and achieve.
Access - search engines and aggregators help us find and access people and resources like never before. Access can be limited though, by our ability to search effectively, when we are not quite sure what we are looking for.
Attract - we don't know what (or who) we don't know however, new technologies are creating platforms that increase our visibility and can help us connect with more people, people that we don't know yet or may even be aware exist.
Access and attraction however are limited if not combined with the third level of 'pull' that is Achieve. How to combine these three levels of 'pull' to reach our potential and help others to do the same. The challenge is to harness these three levels of pull for change?
How are you "harnessing your ecosystems?" How are you scaling up your connectivity and attracting the people and resources you need to find your potential?
One place you might want to start is EduCampNZ. Harnessing the power of connections and conversations, EduCampNZ is an e-learning un-conference where you can harness the power of pull… but that's up to you.
Visit the EduCampNZ wiki to find out how you can participate and harness the power of pull.
By the way, to paraphrase Robert Benchley, there are only two types of people in this world, those who think there are two types and those who know better.